How do I become a marketing researcher in France?

devenir chargé d'études marketing

The marketing researcher’s mission is to lay the foundations of a solid commercial project by conducting in-depth studies. He/she enables the company to adapt to the demands of consumers and to changes in the market. He/she conducts advertising campaigns and pilots the commercial strategy of a company. The marketing studies that he or she conducts … Lire plus

Careers for BTSA Nature Management and Protection (GPN) in France

After obtaining their BTSA in Nature Management and Protection (GPN), graduates can pursue careers in several fields related to nature management and the development of natural spaces and heritage. Employers in these fields are looking for profiles that master the management of spaces and resources, in accordance with the principles and values of sustainable development. … Lire plus

How to train in the agri-food industry in France?

The agri-food industry is an exciting sector with many professional opportunities. It allows you to participate in the production of foodstuffs from agriculture as well as their distribution to the greatest number of people. Would you like to work in this sector? We explain how to train for a career in the food industry! The … Lire plus

What jobs are available in accounting in France?

Are you considering studying accounting? It’s a great choice! This field has unique opportunities and attractive salaries! But before you take the plunge, you want to know more about career opportunities? Here’s some inspiration for you! Discover the opportunities in accounting!Before taking an accounting course, it is essential to have chosen your profession! This is … Lire plus

Working in human resources in France: what studies?

Human resources have evolved significantly in recent years. Originally a simple administrative function based on data and figures, HR is now fully integrated into corporate strategies. It is now focused on the human aspect, especially since the health crisis inherent to Covid-19. By choosing a career in human resources, you will have access to numerous … Lire plus

Which training to become a sommelier in France?


The sommelier is a job directly linked to the hotel and restaurant industry. The holder of this position is a wine specialist whose main mission is to advise customers on the wines to be consumed during a meal. He/she is also in charge of managing the cellar and is responsible for the wine list of … Lire plus

Which training to work in digital in France?

métiers du digital

In recent years, the digital sector has experienced unprecedented growth. This dynamic, boosted by the large-scale digitization of the business world, has created a crying need for specialized executives. But how can you take advantage of the tremendous job opportunities offered by digital technology? And what are the courses to follow after high school in … Lire plus

Employment: these 3 work-study programs are a hit!

S'orienter vers des formations en alternance

A real springboard to employment, work-study programs are becoming increasingly popular. Combining theoretical learning and work in a company, it offers students an interesting professional integration that boosts their employability over time. The latest official figures provided by the Ministry of Education indicate that there were 448,000 apprentices as of December 31, 2018, including 180,000 … Lire plus

How to become a journalist in France

Le bureau d'un journaliste

The profession of journalism consists of researching and transmitting information in a neutral manner. This profession encompasses different media, namely television, radio, press and the web. To practice this profession requires a deep general culture and an exceptional quality of writing. Fortunately, there are different ways to train to become the profile of the typical … Lire plus

Focus on 4 communication jobs in France

Les réseaux sociaux, le quotidien du community manager

The role of communication professionals is to enhance the image of brands to different audiences. Nowadays, more and more companies are turning to them to develop their projects, because taking care of the image has become as important as selling products. Thus, to appeal to those who are able to meet these needs, the most … Lire plus